Iron Thread

After 15 years in business, Iron Thread wanted to elevate their web presense to match that of their product. Most importantly, they wanted to develop a responsive website to accomodate the majority of their audience who was viewing their website on mobile devices and tablets. It was also important that the look and feel of the website wasunique and one-of-a-kind, to reflect the custom designed and hard-crafted embroidery products Iron Thread creates for their customers. Iron Thread also launched a new product line in tandem with their new responsive website which represented a new marketing strategy, social media approach, and need for an eCommerce solution to create a seamless experience for their customers.